Monarch Constrictors is a local reptile breeder that specializes in constrictor type snakes. In this context, Monarch means royalty, not the species of butterfly. Although they have existed for a number of years, they have never had an offical logo. The process I led them through helped visually represent their superior approach to snake breeding.
In the realm of reptiles and snake breeding - especially local to minnesota - branding feels cheap and outdated. Monarch Constrictors needed to be branded with the quality and strength that surpasses its compeitors. I went with a pretty straightfoward approach, but giving a crown to the snake emblem will ensure that customers associate their brand with royalty.
- Branding & Identity Design
- Art Direction